Here is a quote from Richard Horsley on American consumer-capitalism:
“Perhaps the most obvious way in which the religious function of advertising can be discerned, it skillfully plants a sense of inadequacy, insecurity, sin, guilt, or shame, for which it then presents the remedy (redemption, salvation, relief, absolution) in the acquisition of certain products. In consumer capitalism one gains salvation by the acquisition of products.”
Religion and Empire, pg. 118.
An interesting gospel huh?